Hey all! Being my first entry, I thought I should first introduce myself. I'm Adam, the manager of Special Events and the only male. I am a sophomore and I'm really excited for this job and this year.
Saturday was an amazing day for me because it was inspirational in ways that I did not expect to find from the "Jersey Shore." I was hoping for some fun, sun, and ice cream. What I got was a lesson on what it meant to push the limits of customer service and entertainment, a scope at how wide of a range of games there are in the word, and the difference between and smile and a SMILE.
We loaded in to the Student Life van in the morning and headed first to
Wawa, where I found out how amazing their food was. It took us a VERY long time to get to Long Beach Island because it was a Saturday morning, which I didn't understand until I realized that the time is very common for a drive to the shore (being from Iowa I hadn't thought of that). After g

etting out of "shore traffic" we went into the Show Place Theater Ice Cream Parlor. I couldn't believe that the tiny, little hole-in-the-wall could hold such a wonderful experience. For those of you that don't know, Show Place is an establishment that serves ice cream and gives a show by its' actor/singer wait staff. The show was spectacular with lots of guest interaction and creativity. I can't picture someone being unhappy after eating ice cream at this place.
It taught me that it is possible to take something semi-mundane like serving ice cream and turn it into an experience that people will remember for their entire lives. I understand that in the
RutgersZone, we won't be singing and putting on a show. However, I do feel like the way we display our customer service can turn ice cream and soda into something that people want to come back to constantly and will make them say "wow!" I am currently working on ideas for what to do when serving a cone, accepting a "tip" for our "tips for charity" jar, and pouring a soda. I feel like we can do things to spice them up, even if it isn't breaking out a ballad.
After Show Place, we traveled to Point Pleasant to walk and play on the boardwalk and eat dinner. The first thing we did when we arrived was go and play
mini golf as a team-building activity. We split into two teams for the game. I noted how effective competition is in motivating

people to work together and to get to know each other. The small rivalry turned quickly into
comradery, and that idea is something I can definitely use when planning special events that include team building back in the Zone. Following golf, we went to an arcade to try out some games. It was a fun time that provided both a break for our brains (training is hard...) and ideas about customer service in the gaming world. The key to customer service in this area of business is to at least pretend to care about your customer, and to be understanding to their needs. When games broke at this arcade, the staff approach was to wait for a complaint, close the game, and fix it eventually. This lead to many unhappy customers, and a good example for our staff on how NOT to treat the concerns of customers.

Finally, we ended the night with dinner. It was a very nice restaurant and the food was DELICIOUS. However, the waitress was a tad distressing. It wasn't that she was providing poor service, it was more that you could tell that she was faking a positive attitude.

This is where I learned the difference between a smile (the pulling of muscles around the lips) and a SMILE (the warm expression your face makes when you actually care about the individuals in front of you). I know that I will inspire myself and our crew to SMILE instead of just smile in order to show our customers that we genuinely care about them and their needs and are happy they are with us.
Overall, it was a fun and inspiring day. It definitely set the tone of the rest of training, as I could keep in mind the lessons I learned about customer service, customer experience, and creating a memory. I hope to be able to provide a service to our guests that is both fulfilling in the ways of food service (ice cream amount, sanitation, giving correct change) and in customer satisfaction. I hope that each stop by the Zone will make a memory for each guest and will invite them back in for another great experience.
Hope you all are enjoying the blog! Keep reading, as I feel like it can only become more exciting from here!
Warm regards,
Adam Helgeson